We loved working with the Kelterei Heil in Laubus-Eschbach to give their slightly outdated Cooper's Cider a new refreshing look. The client wasn't sure if they wanted to just update the existing label or go with something completely new and different. We suggested the taking the risk. Since the new look has been on the shelves, it has proven that going that route was the right one.
Branding, Packaging, Web, Print, Illustration & Trade Show Design
The goat illustration has a hidden meaning of how the company started. The forefathers had traded their only goat for an apple press back in the day, and doing so started the family business of making ciders and juices.
We also had the opportunity to give the company vehicles a new "Cooper's" look to them. Adding the brand in a huge bold way was surely to get noticed when driving by.